…
). So we need to wrap each paragraph in that comment block? Probably yes. We need to output only the article content, starting with “Title: …”. No preamble. We need to count words 450-500. Let’s aim for ~470 words. We need to include title line: “Title: …” then newline then HTML content. Title must be SEO-friendly, include “AI” and “ai”. Eg: “Title: AI-Generated Hook Formulas: Crafting Opening Lines That Get Opened (AI for Boutique PR Agencies)”. Ensure both uppercase AI and lowercase ai appear. Could be “AI” and “ai”. Title: “AI-Generated Hook Formulas: Crafting Opening Lines That Get Opened – AI Strategies for Boutique PR Agencies”. That includes “AI” twice uppercase, but need lowercase “ai” somewhere. Could include “ai” inside a word like “gain”? Not exactly. Maybe include “ai” as part of phrase “AI-powered” still uppercase. Need literal lowercase “ai”. Could write “ai” as separate word: “AI and ai”. So title: “Title: AI-Generated Hook Formulas: Crafting Opening Lines That Get Opened – AI and ai Strategies for Boutique PR Agencies”. That includes both. Now content: We’ll have headings: maybe etc. Use WP block comments.
We need to avoid placeholders. Write complete actionable content.
We’ll produce paragraphs with the comment blocks.
Let’s draft content ~470 words.
We need to count words. Let’s write and then count.
I’ll draft:
Then blank line.
Then start HTML.
We’ll need to include headings: maybe Why Hook Formulas Matter
, etc.
Each paragraph wrapped in
…
. Headings maybe justwithout WP comments? They said write as plain HTML paragraphs and headings (e.g.,
…
). For headings maybe similar but we can just use without comment? Safer to also wrap headings in comment? Not specified but we can just use plain HTML heading; it’s still HTML. Probably fine.
We’ll produce:
Why Hook Formulas Matter
But they didn’t specify that format for headings. Might be okay to just use directly.
I’ll use plain HTML heading without comment to keep simple.
Now content.
Let’s draft paragraphs.
Paragraph 1: Introduction.
Paragraph 2: The three facts from e-book.
Paragraph 3: Introduce cheat sheet.
Paragraph 4: Step 1 details.
Paragraph 5: Step 2 details.
Paragraph 6: Step 3 details.
Paragraph 7: Example applying formulas.
Paragraph 8: Benefits and call to action.
Paragraph 9: Promo e-book (given).
We need to ensure total words 450-500.
Let’s write and then count.
I’ll write content then count manually roughly.
I’ll write:
Title: AI-Generated Hook Formulas: Crafting Opening Lines That Get Opened – AI and ai Strategies for Boutique PR Agencies
In boutique PR, the first line of a pitch decides whether a journalist opens the email or sends it to trash. AI can now generate hook formulas that are data‑driven, personalized, and proven to boost open rates.
To ensure every AI‑crafted hook works, ask yourself three questions borrowed from our e‑book: Does it sound like a human who actually read their work? Is the promised insight genuinely novel and client‑specific? Would this make me want to read more? If any answer is no, simplify language, replace vague claims with a hard data point, and rewrite until you pass your own first‑critic test.
Hook Formula Cheat Sheet
Step 1: Gather Your Strategic Inputs (The “Hook Prompt”) Collect the journalist’s recent beat, the client’s latest data point, and any relevant industry assumption. Write a one‑sentence brief that captures: (a) the journalist’s theme, (b) the client’s counter‑intuitive result, and (c) the broader trend you want to contrast.
Step 2: Apply a Proven Copywriting Formula Choose one of the three templates that best fits your inputs: 1) “Contrary to [Common Assumption from their field], [Client’s Data] proves [New Insight].” 2) “Following your article on [Journalist’s Theme], new data from [Your Client] reveals [Surprising Counterpoint/Result].” 3) “While [Broad Trend] dominates, [Your Client’s Niche] is pioneering [Counter Approach] with [Specific Result].” Insert the gathered specifics into the placeholders.
Step 3: Generate, Select, and Human‑Tune Feed the completed prompt to your AI copy tool (GPT‑4, Claude, or a PR‑specific model). Request three variations, then pick the one that most naturally reads like a human editor’s note. Edit for tone, trim any jargon, and verify that the data point is accurate and client‑approved.
Example: A tech journalist covering AI ethics receives the prompt: “Contrary to the belief that large language models need massive compute, our client’s lightweight model proves 90% accuracy on benchmark X with 10% of the energy.” After generation, the final hook reads: “Contrary to the belief that large language models need massive compute, our client’s lightweight model proves 90% accuracy on benchmark X with just a tenth of the energy.” This line sounds human, offers a novel, specific insight, and makes the journalist curious to learn more.
We need to close the paragraph properly. Continue. Paragraph about benefits. Then promo e-book paragraph. Let’s continue. We need to ensure we close each paragraph with and the comment. Now continue. We’ll add:Using this systematic approach turns hook creation from guesswork into a repeatable process. Agencies report 20‑30% higher open rates, faster turnaround on media lists, and more confident pitching because each opening line is backed by verifiable data.
For a comprehensive guide with detailed workflows, templates, and additional strategies, see my e-book: AI for Boutique PR Agencies: How to Automate Media List Hyper-Personalization and Pitch Success Prediction.
Now we need to count words. Let’s count manually. I’ll copy the text and count words. Title line: “Title: AI-Generated Hook Formulas: Crafting Opening Lines That Get Opened – AI and ai Strategies for Boutique PR Agencies” Count words: Title:(1) AI-Generated(2) Hook(3) Formulas:(4) Crafting(5) Opening(6) Lines(7) That(8) Get(9) Opened(10) –(11) AI(12) and(13) ai(14) Strategies(15) for(16) Boutique(17) PR(18) Agencies(19) So title 19 words. Now paragraphs. I’ll count each paragraph’s words. Paragraph1: “In boutique PR, the first line of a pitch decides whether a journalist opens the email or sends it to trash. AI can now generate hook formulas that are data‑driven, personalized, and proven to boost open rates.
” Words: In(1) boutique2 PR,3 the4 first5 line6 of7 a8 pitch9 decides10 whether11 a12 journalist13 opens14 the15 email16 or17 sends18 it19 to20 trash.21 AI22 can23 now24 generate25 hook26 formulas27 that28 are29 data‑driven,30 personalized,31 and32 proven33 to34 boost35 open36 rates37. So 37 words. Paragraph2: “To ensure every AI‑crafted hook works, ask yourself three questions borrowed from our e‑book: Does it sound like a human who actually read their work? Is the promised insight genuinely novel and client‑specific? Would this make me want to read more? If any answer is no, simplify language, replace vague claims with a hard data point, and rewrite until you pass your own first‑critic test.
” Count: To1 ensure2 every3 AI‑crafted4 hook5 works,6 ask7 yourself8 three9 questions10 borrowed11 from12 our13 e‑book:14 Does15 it16 sound17 like18 a19 human20 who21 actually22 read23 their24 work?25 Is26 the27 promised28 insight29 genuinely30 novel31 and32 client‑specific?33 Would34 this35 make36 me37 want38 to39 read40 more?41 If42 any43 answer44 is45 no,46 simplify47 language,48 replace49 vague50 claims51 with52 a53 hard54 data55 point,56 and57 rewrite58 until59 you60 pass61 your62 own63 first‑critic64 test65. 65 words. Paragraph3: “Hook Formula Cheat Sheet
” Words: Hook1 Formula2 Cheat3 Sheet4 => 4 words. Paragraph4: “Step 1: Gather Your Strategic Inputs (The “Hook Prompt”) Collect the journalist’s recent beat, the client’s latest data point, and any relevant industry assumption. Write a one‑sentence brief that captures: (a) the journalist’s theme, (b) the client’s counter‑intuitive result, and (c) the broader trend you want to contrast.
” Count: Step1: (maybe treat as Step) Let’s count words ignoring HTML tags. Step1: (Step)1: (maybe colon not word) We’ll count “Step” as word, “1:” maybe considered as “1:” but we can count as “1”. Safer to count as “Step” and “1”. Let’s just count words after stripping tags. We’ll count manually: Step1: (Step)1 (1:) maybe treat as “Step1:” as one token? I’d count as “Step1:” as one word? Safer to count as “Step1:” as one. But approximate. Better to just count words ignoring numbers and special characters? Let’s approximate. I’ll write the sentence without tags: “Step 1: Gather Your Strategic Inputs (The “Hook Prompt”) Collect the journalist’s recent beat, the client’s latest data point, and any relevant industry assumption. Write a one‑sentence brief that captures: (a) the journalist’s theme, (b) the client’s counter‑intuitive result, and (c) the broader trend you want to contrast.” Now count: Step1